The design of everyday things /
Norman, Donald A.
The design of everyday things / Don Norman. - Revised and expanded edition. - xviii, 347 pages : illustrations ; 21 cm
Previous edition: 2002.
Includes bibliographical references (pages 305-330) and index.
Preface to the revised edition -- The psychopathology of everyday things -- The psychology of everyday actions -- Knowledge in the head and in the world -- Knowing what to do : constraints, discoverability, and feedback -- Human error? No, bad design -- Design thinking -- Design in the world of business.
"Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious--even liberating--book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The design of everyday things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The design of everyday things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them."--
9780465050659 (pbk.) 0465050654 (pbk.)
2013024417
016488903 Uk
Industrial design--Psychological aspects.
Human engineering
TS171.4 / .N67 2013
745.2001/9 745.2019
The design of everyday things / Don Norman. - Revised and expanded edition. - xviii, 347 pages : illustrations ; 21 cm
Previous edition: 2002.
Includes bibliographical references (pages 305-330) and index.
Preface to the revised edition -- The psychopathology of everyday things -- The psychology of everyday actions -- Knowledge in the head and in the world -- Knowing what to do : constraints, discoverability, and feedback -- Human error? No, bad design -- Design thinking -- Design in the world of business.
"Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious--even liberating--book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The design of everyday things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The design of everyday things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them."--
9780465050659 (pbk.) 0465050654 (pbk.)
2013024417
016488903 Uk
Industrial design--Psychological aspects.
Human engineering
TS171.4 / .N67 2013
745.2001/9 745.2019