MARKETING FOR DUMMIES (Record no. 2446)

MARC details
000 -LEADER
fixed length control field 00418ntm a2200157u 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20141122200132.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 061114|||||||||||||||||||||||||||||eng|u
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name HIAM, ALEXANDER
245 10 - TITLE STATEMENT
Title MARKETING FOR DUMMIES
Remainder of title A REFERENCE FOR THE REST OF US
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc FOSTER CITY, CA
Name of publisher, distributor, etc IDG BOOKS WORLDWIDE
Date of publication, distribution, etc 1997
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ADVERTISING
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element SMALL BUSINESS
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type 12
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Sonoma Academy Library Sonoma Academy Library 11/22/2014 1.00   658.8 HIA 223640 07/22/2015 1.00 11/22/2014 Book